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In collaboration with the Canadian Red Cross, myself along with my team designed a tool-kit for pharmacists to implement in pharmacies to increase awareness and education on opioid poisoning and naloxone distribution. 

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We began our research process by looking into previous literature about opioid poisoning education in pharmacies, this consisted of our secondary research. We also conducted primary research, including a field observation of pharmacies to investigate the current education of opioid poisoning in these spaces and the experience of obtaining a naloxone kit. We also conducted semi-structured interviews with pharmacists to understand their experiences.

We complied our research findings from both secondary and primary research and began outlining our findings through various brainstorming maps. 

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The logo is comprised of four iconic health crosses, speaking to health and aiding. They come together to form a hashtag, speaking to interconnectedness and accessibility. The four colours represent our four personas, which represent our aims to design effective solutions them.

The colour palette, typeface, and visual characters were designed to be non-intimidating and welcoming.

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Poppins

The quick brown fox jumps over the lazy dog.

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Our seven component tool-kit consists of a pamphlet, discrete cards, availability signage, awareness posters, pop-up stands, support sheets, and reinforcement tokens.

The pamphlet gives information on naloxone and how to use a kit. It uses active recall to help retention of the process of administering naloxone. It also acts as a kit sleeve, where the pamphlet covers the naloxone kit. This is to make individuals feel more comfortable obtaining a naloxone kit.

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